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Want to organize a criterium in your city, or get your brand onto the course and the podium? seh STUDIO specializes in turning a single idea into a city-scale cycling event. Since single-handedly pulling off our first race in Taichung's District 13 in 2022, we've produced seven consecutive editions of the TCU Taichung City Criterium, with venues expanding from Taichung all the way to Miaoli's Hakka Round House — and our ability-based grouping system lets even a nine-year-old stand on the starting line.

Whether you want us to organize a brand-new city criterium, discuss brand exposure and sponsorship placements, or simply want to understand how ability-based grouping works, feel free to reach out directly. The fastest way to reach us is our official Line account (@criterium) — we usually reply within a day on business days; you can also email service@tsu.com.tw with your city, the scale of event you have in mind, and your preferred timeline, and we'll follow up based on what you share.

seh STUDIO Co., Ltd. is registered in Taichung (Tax ID 90011062), and has long partnered with local authorities such as the Taichung City Government and Miaoli County Government on road use permits and venue planning, and is well-versed in the full race execution process, from registration systems and digital waivers to podium ceremonies. Whatever the scale, we start by understanding the problem you're trying to solve, then find the best way to work together.